social-first content

MILK 2019

Through a sponsorship of Nickelodeon’s Kids’ Choice Sports Awards 2019, we found the perfect opportunity to promote this message during a cultural moment for kids. We put a stamp on the partnership with a music video that combined kids’ passions for sports, dance and music into one supercharged piece of entertainment. To pull it off, we discovered and secured the rights to a song called “Milk It” by Rony Rex and built a dance crew around influencer Tati McQuay. We unleashed the content as a full-length music video on Nickelodeon’s YouTube channel, and cut-downs and teasers across Nickelodeon social handles.

MILK 2020

In sit amet felis malesuada, feugiat purus eget, varius mi. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

Feature 3

Nullam sit amet nisi condimentum erat iaculis auctor. Mauris egestas at nibh nec finibus.